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Digital influencer: What is it? How much do they make? How to become one?
Learn what Jenny Jovanovic, Mairlyn Smith, and many others have done to gain millions of followers.
With the development of the Internet and the changing ways that people absorb information and products, the figure of the digial influencer arose. In portuguese it has been called "influenciador digital". They are not more than a content producer that use their channels to influence behaviour on the Internet or outside of it.
Today, according to a research survey, about 76% of marketers interviewed *looked for the collaboration of digital influencers on the release of new products and about 57% looked for influencers to share content.
*You can also use other words instead of "looked for" such as, searched for, procured, solicited.