Um guia para quem estuda Inglês Online
Corporate Social Responsibility
Social responsibility is a concept where corporations contribute to a better society and a cleaner environment. According to my vision, it’s an important philosophy - if not the most important - in business nowadays.
People have become more conscious of their responsibility to preserving the existing resources of the planet and are consequently demanding the same consciousness from corporations. For some, the role of the enterprises in the preservation of the environment is more important than the price of the product itself; they often pay more if they feel like doing the right thing.
In my corporation, there are initiatives for the improvement of poor communities nearby. For instance, there is a project for social inclusion that provides literacy, sports and culture for over 17.000 people.
I hope that, in few years, the CSR (Corporate Social Responsibility) will not only care about advertising, but also about developing public awareness for the planet's situation.