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Kony 2012 is a film and campaign created to raise funds that will be used to search and arrest Joseph Kony, a kidnapper of African children. The film aims to show the invisible children that are kidnapped, raped, murdered and forced to join the rebel armies. You may be wondering how the campaign will arrest Kony: putting American Armies in Africa!
That description looks like a supportive amazing project. Unfortunately it isn't. Kony 2012 is a film that uses many manipulative advertising techniques. During the film I was wondering If I was watching an activist documentary or a commercial advertising.
The film shows Joseph Kony like he was the most serious problem in Africa. Everybody knows that it isn't true. Joseph Kony is not the only rebel in Africa and won't be the last one. There are many Konys in Africa. If you arrest one, soon another one will come. So, it's obvious that campaign is not useful. It will only keep the American Armies in Africa.
Kony 2012 is just another method to manipulate and rob the new Facebook generation.
Minha única dúvida: "So, it's obvious that campaign is not useful besides keep the American Armies in the Africa."